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The DPP Content Data report is here – Download your free copy

Post Author Take1 / November 10th 2016


In the latest in its series of exclusive Home Truths reports, the DPP cuts through the vast amounts of data generated in the course of content creation to find where the true value lies.dppreport-thumbnail

Home Truths No.6: Could Content Data Make You Rich? brought to you in part by Take 1 Transcription, reports on the findings of a DPP AT HOME event at which experienced DPP Members analysed the data value chain.

‘There has been a huge amount of hype about the supposed value of content data,’ says Mark Harrison, DPP Managing Director, and author of the report. ‘But there has been very little detail on exactly where that value is to be found. In this report we are able to shine a light on the opportunities both for efficiency and revenue that could come from making better use of data.’

 

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